Michael David Cook

 

/ Infrastructure Photography

Underground infrastructure photography. Public Art and Commercial Works.

Securing high-quality, publication-ready photography of underground infrastructure, whether built or in construction, remains a difficult proposition.

While every worker and visitor to a dig site or inspecting an in-service tunnel may now be carrying a camera on their cellphone, securing high-quality photography that will gain attention in corporate communications, public presentations, investor pitches and social media outreach remains as elusive as ever.

Underground photography, like other specialist photography (architectural, product, or portrait photography, for instance) continues to require significant experience working with underground spaces, some specialized equipment, and a block of time that has been dedicated to producing the imagery. The conditions necessary to the production of high-quality underground photography are exactly the sort of thing for which you hire a professional. The example images shown on this website take account of the purpose of each tunnel, the construction materials, the physical form and layout, and the development history of the project to create defining and identifiable views.

Your project is never "just another tunnel." Their public interest and importance of underground utilities are always meaningful, and best defined and recognized through accessible imagery. The capital outlay, the political dimensions of public infrastructure, and the future benefits of the installed service mean that every project is significant and should be treated as such. Professional underground photography can provide a unique visual identity for an otherwise inaccessible and invisible project. High-quality images will advance both your internal and public engagement activities, promotional campaigns and educational initiatives.

Accessible photographs take engineering out of the realm of the technical abstract and make it visual and architectural, transforming a tunnel into something that the public can imagine and understand. These are images that celebrate engineering achievement, organizational competence and the physical infrastructure that is the foundation of service delivery. We are a visual people, and for public and expert alike true familiarity and understanding requires the opportunity to see the thing in question. 

For infrastructure that is otherwise never seen, professional underground photography is your best opportunity to engage public interest and build understanding and ultimately support for your organization's projects, plans and services.

For more information, contact mcook@undergroundphotographer.com